Spring into a new salon today!!!
Market Overview – September OMG!!!! OMG!!! OMG!!! We are on our way to Christmas, it has warmed up and everyone seems like they are in a great mood … We have had lots of enquiries, and lots of sales! I’m confirming the positive business outlook right now is as high as I’ve seen it in years, as we have just put 6 salons under contract in 7 days! Buy a salon in September and be in by late October so you can gear up for the Christmas rush. Business Strategy Idea Franchise or Not to Franchise? Most successful businesses go through the expansion process with company owned stores to get their formula for success right, and then multiply by Franchising. This is an organic process and I have seen it happen many times over the last 20 years with mixed results. Is Franchising the best option? The answer is not that simple. A good franchise is only as strong as its franchisor’s business ability, and the applying correct concept in the current market. Many salons get a few things right and then get the “Entrepreneurial Spark” and start to expand but their concept may only work in a certain location or with a lot of “micro management” from the owners to make sure the business runs efficiently. So when they Franchise, things can (and often do) go wrong. It could be; taking the wrong sites, paying too much in rent, getting into a bad lease, putting in the wrong franchisees, or it’s the wrong business and marketing practices that eventually lead to the whole group melting down and disbanding. If you want to expand through Franchising … think 5-10 year plan, get your formula right, expand into at least 5 proven company owned sites, get your documentation correct, then sell the franchise to people that want to work the franchise. If you are wanting to buy a franchise then look for a reputable brand, one with a clear track record of success. Franchise, sites are often more expensive because you are buying a formula for success if you follow the systems. The returns are often lower than non franchise sites but if you value reliability and safety, then buying a good franchise can be rewarding. Talk with us about the large range of franchise sites we have access to and we can make sure you find the one that best fits your needs. Iain Horne